REKS© becomes a World Pro Ski Tour goggle, sunglass partner
The World Pro Ski Tour (WPST) has announced a new partnership with REKS®, a leader in sports performance optics featuring Ski Goggles and Sunglasses....
LEKI Offers Third Annual Full Ride Scholarship to Party Beach Ski Camps
Applications will be accepted through May 24.
Giro announces renewed partnership with U.S. Ski & Snowboard
Giro Sport Design, a leader in high-performance snow helmets and goggles, announced a new four-year commitment to support athletes of the U.S. Ski &...
Marco Sullivan shifts to Atomic
Marco Sullivan has reported a switch to Atomic. The American downhiller had most recently skied with Rossignol, but has also used Nordica for several...
LEKI announces 2017 Full Ride Scholarship winner
The thirteen-year-old winner will spend a week at the Ligety-Weibrecht Camp.
VIDEO: SYNC Webisode 3 – Tim Kelley
Tim Kelley was cut from the U.S. Ski Team in 2010, but that didn't slow him down.
Weirather sticks with Atomic
Despite testing with Stoeckli, Tina Weirather has re-signed with her existing equipment supplier.
Atomic announces 2020 summer test schedule
With the opening of Timberline Lodge on Mount Hood, OR, Atomic looks ahead to the summer ski camp season by today announcing its summer test schedule for 2020.
VIDEO: SYNC Webisode 1 – Redneck Racing
Meet some of the top independent alpine skiers in the U.S. in our latest video series.
Rossignol Group Announces New U.S. Alpine JR Program Race Manager
Sun Valley native steps into new role.
Auclair named exclusive glove supplier to U.S. nordic, freestyle teams
Paris Glove of Canada is pleased to announce its agreement with the U.S. Ski and Snowboard Association. The partnership makes Auclair Sports Inc., a...
Hirscher extends agreement with Atomic
World Cup giant slalom leader Marcel Hirscher of Austria announced last week that he will extend his contract with Atomic hard goods through the...
Ruiz Castillo joins Maze and Rebensburg on Stoeckli
The Spanish speed specialist moves from Salomon to the Swiss manufacturer.
SYNC Performance Announces Sponsorship of Ski Racing Media’s 2018/2019 NorAm Coverage
Colorado sportswear brand partners with Ski Racing Media.
FIS alpine brand rankings: Rossi, Atomic lead
Atomic leads Rossignol in the overall brand rankings after one weekend of action.2007-08 Alpine World Cup Brand RankingsAfter Sölden World CupOverAll ...
Video: SRM goes live with Nordica to discuss new gear for 2020-21
In case you missed it, the morning of Friday, May 1 Ski Racing Media went live with our friends at Nordica as part of...
How to know you’ve got the right goggles
You can try them in all light conditions, make sure they don’t fog up or make your eyes water, but you can also do...
Marcel Hirscher extends Atomic contract through 2018
World's No. 1 to maintain equipment partnership through 2018 Olympic Winter Games.
Austrian speedster Huetter extends Marker Volkl contract
The 22-year-old speed specialist has spent the past 10 years on the product.
HEAD/Tyrolia Promotes Cameron Smith to Lead U.S. Competition Department
University of Colorado alumnus to lead race department in the United States.
Cutting edge innovation
A slalom race at Whiteface, N.Y. has forever changed U16 Jonathan Davis’ perspective on ski racing. In late March of 2018, the Green Mountain...
Hermann Maier shifts from Atomic to Head
Austrian ski racing legend Hermann Maier is leaving Atomic – the company with which he has grown to prominence – for Head. “Hermann...
Canadian slalom skier Erin Mielzynski joins Atomic
On June 10, 2020, Canada's Erin Mielzynski announced that she would be leaving behind her Rossignol Heroes to join Atomic Skiing.
The 30-year-old slalom...
Atomic signs Austrian world junior champ Hirscher
Austria’s Marcel Hirscher has signed a new equipment deal with Atomic.AUSTRIA'S MARCEL HIRSCHER has signed a new equipment deal with Atomic. The 19-year-old Hirscher...