In Episode 13 of Skiing is Believing, presented by Ski Racing Media, Alan and Matt managed to speak to not one but two Swedish superstars: Cornelia Oehlund and Hanna Aronsson Elfman.
Felix Monsen is currently the only Swede competing in the World Cup speed disciplines, which has become increasingly challenging. The Swedish Ski Association, citing the “weak Swedish krona,” “high inflation,” and a “dry sponsorship market,” announced cost-cutting measures in May. Consequently, the Federation's negotiated integration of Monsen into the Norwegian men's speed team initially planned through the 2026 Olympic Games, has ended.
Generational transformation should bring new impetus to the FIS to plan ahead for the future of snow sports.
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