Kleenex Tissue named official tissue supplier for Canadian alpine team

Nov 20, 2004

Kleenex Tissue named official tissue supplier for Canadian alpine team{mosimage}Alpine Canada Alpin (ACA) is proud to announce that Kleenex Tissue has been named the official tissue supplier for the Canadian Alpine Ski Team. The agreement, which provides ACA with additional financial support, comes into effect immediately and will extend until the end of the 2006 ski racing season.

'The new partnership between Kleenex and Alpine Canada Alpin is a natural one considering how all skiers, including our elite athletes, depend on Kleenex tissues every time they face the cold breeze on the slopes!' said Ken Read, President of Alpine Canada Alpin. 'New partnerships such as the one with Kleenex have a direct impact on the funding of Alpine Canada Alpin's ski racing programs and on our athletes' quest for excellence.'

"The Canadian Alpine Ski Team – with their special quality of sportsmanship and their exceptional field of athletes – always deliver emotional moments that have viewers reaching for a Kleenex tissue," said Christian Carvelho, Customer Brand Activation Manager for Kleenex. "We are looking forward to a great season as partners of the Canadian Alpine Ski Team!"

About the Author: Pete Rugh

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