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U.S. Ski & Snowboard, Stifel and NBC Sports have teamed up to launch a groundbreaking new television series, Stifel Snow Show, that follows the arc of the winter sports season, bringing fans closer to the high adrenaline world of competitive skiing and snowboarding. Stifel Snow Show will cover all sports that compete on the FIS World Cup circuit, including ski racing, snowboarding, freeskiing, and more.

Before the protective fencing is installed, the dedicated men and women at Beaver Creek Mountain Operations invest countless hours meticulously crafting perfect snow and grooming the course. The Beaver Creek Birds of Prey race wouldn't be possible without these unsung heroes. They are the heartbeat of the event, and Ski Racing Media is eager to recognize their crucial contribution.

Mikaela Shiffrin wins her second slalom of the new season. After Petra Vlhová put down a seemingly unbeatable second run and took a huge lead, Shiffrin delivered an even better performance. The Stifel Killington Cup victory represents her sixth Killington World Cup slalom victory and her career 55th. It also brings her career World Cup victory total to 90. However, after six runs of women's slalom, it is clear that Vlhová is far from conceding the 2024 slalom title. Hopefully, this battle of the Titans will still be undecided until the finals.

For the first time this season, Slovakia's Petra Vlhová wasn't the fastest during a slalom run she finished. Today, Stifel US Ski Team superstar Mikaela Shiffrin will take the lead into the afternoon finale. Shiffrin mentioned before the Sölden race that, for multiple reasons, she would build into the season. If this run was just another step forward, the rest of the season will likely be fantastic. Shiffrin has always worked tirelessly to improve, It is promising ski racing fans will continue to be entertained by her excellent performances.

Who is racing, when, and how to watch the women's Stifel Killington Cup slalom

Lara Gut-Behrami GEPA pictures/Matic Klansek Stifel Killington Cup Switzerland’s Lara Gut-Behrami is currently the world’s

GEPA pictures/Matic Klansek It was twenty-one-year-old, bib nine, New Zealand’s Alice Robinson, skiing with her

Who is racing in the Stifel Killington Cup GS, when, and how to watch the

U.S. Ski & Snowboard is proud to announce that prize money for all domestic Audi FIS Alpine World Cups will be increased in collaboration with Stifel U.S. Alpine Ski Team title partner Stifel. This will begin with the Stifel Killington Cup on Nov. 25-26, 2023.

As part of the expanded partnership with the US Ski Team, Stifel unveiled a new series of ad spots and video shorts for 2023/24. They started with an ad featuring Mikaela Shiffrin.

GEPA-pictures-Mathias-Mandl & GEPA-pictures-Harald-Steiner As the Stifel Killington Cup approaches, Paula Moltzan, a shining star in

SYNC's Custom Program and Kickback Program are proof of the company's unwavering support to individual athletes and clubs. Learn more.

U.S. Ski & Snowboard in collaboration with FIS and Aspen Snowmass is excited to announce that the canceled men’s Audi FIS giant slalom World Cup race in Sölden will now be added to the Stifel Aspen Winternational, a FIS World Cup, on Friday March 1, 2024. This is in addition to the scheduled giant slalom and slalom in Aspen on March 2-3. 

Photo: GEPA pictures/ Harald Steiner Unlocking the Thrills: Your Guide to Watching the Stifel Killington

The first USA World Cups start this weekend! The Stifel Killington Cup (Nov.24th-26th) and The Xfinity Birds of Prey (Dec.1st-3rd) have events planned that you don't want to miss!

Alterra Mountain Company named New Executive Vice Presidents of Regional Operations. Now searching to fill two presidential roles at Steamboat and Mammoth Mountain.

In my last ski racing post, I shared recommendations on being the best ski racing

The Zermatt-Cervania downhill on Sunday, November 19, faced cancellation once again due to excessive wind, echoing the challenges from Saturday. This setback adds to the series of disappointments for the organizers of the eagerly anticipated Zermatt-Cervinia downhill races.

After harsh weather canceled today's the women's downhill on Gran Becca track, the World Cup women are hoping for a different outcome tomorrow. Everything you need to know about the Zermatt-Cervinia World Cup downhill.

Three Austrian Amigos in Gurgl GEPA pictures/Thomas Bachun What a day for Austria! The Ski

When Austrian Manuel Feller bib 3 crossed the finish line with a (-1.40) lead, the crowd went wild, and it was clear the Men's World Cup 2023-24 season had begun. Feller had openly discussed that at the end of last season, he was struggling to find the motivation to ski. However, on Saturday's first run, he skied with his trademark freedom and speed and sat on the leader's throne with a big smile and significant lead.

The women will not have the chance to race the highly-anticipated Zermatt-Cervinia track due to strong winds, and an unfavorable forecast.

The World Cup slalom men will battle for the leaderboard in an epic Gurgl race premiere. Henrik Kristoffersen looks to defend his title.

Alex Hoedlmoser – who has more than two decades of experience with the U.S. Women’s Ski Team – is again at the helm of the ladies' World Cup speed team. After a one-year stint with the Austrian women's speed team, the 55-year-old Austrian-born coach returns to the U.S. squad for the 2023-24 season.

After harsh weather canceled the men’s downhill on the long-expected Gran Becca track, the World Cup women are hoping for a different outcome. Everything you need to know about the Zermatt-Cervinia World Cup downhill.

Fabian Ax Swartz is currently a fast-rising talent in Swedish ski racing and will make

Jimmy Krupka here, reporting live! I’m a former U.S. Ski Team athlete, racing Europa Cups

Dave Ryding, is striving to climb to the top of podiums this season. His main goal is to become the oldest ski racer to podium in a World Cup slalom. 

Luke Winters leads the Stifel US Ski Team's men's slalom program, boasting the most experience and achievements among its current members. Over the past three seasons, Winters, alongside his close friends and teammates Jett Seymour and Ben Ritchie, has formed the core of the men's slalom team.

Press release provided by HEAD photo GEPA pictures/Harald Steiner Following Lara Gut-Behrami’s victory at the