Surefoot: The Shay Brothers Re-Defined Ski Boot Fit
From two European brands in a tiny Park City shop to 29 stores worldwide, Bob and Russ Shay built Surefoot into the gold standard for ski-boot fit and comfort.
Global Brand Surefoot Acquires Portland-Based Amfit
Surefoot acquired Amfit in 2023 to streamline orthotic manufacturing for unlimited medical and performance-based possibilities. They have furthered that acquisition, and the newest is headquartered in Vancouver, Washington.
Surefoot is Now Hiring, Join Their Team in Vail!
Are you a passionate skier looking to turn your love for the sport into an exciting career? Surefoot, the world’s leading ski boot specialist, is seeking an enthusiastic skier to join their team in Vail!
