Stöckli Brings World Cup Technology to Its 2026/27 Ski Collection
Stöckli’s 2026/27 ski collection brings World Cup technology to the slopes with an updated WRT range, a Marco Odermatt edition and the new Montero AR Pro.
How to Choose Ski Racing Boots: A Boot Fitter’s Guide
Choosing ski racing boots requires more than matching a foot to a size or moving up to a higher flex. Boot fitter Matt Schiller explains how fit, stance, anatomy and athlete development should guide the decision.
Ester Ledecká Joins HEAD Worldcup Rebels Ahead of 2026-27 Season
Olympic champion Ester Ledecká has joined the HEAD Worldcup Rebels ahead of the 2026-27 season. The Czech speed specialist brings four World Cup victories, 12 podiums and championship success in both alpine skiing and snowboarding to the HEAD team.
The Man Behind the Boots: Why Matt Schiller Has Become One of Ski Racing’s Most Trusted Voices
Matt Schiller has spent more than 30 years helping athletes ski faster through a unique blend of coaching, boot fitting, equipment expertise, and movement analysis.
Filip Zubčić Believes a Fresh Start with Nordica Can Bring Him Back to the Top
After one of the most frustrating seasons of his career, Croatia's Filip Zubčić made the difficult decision to change equipment for the first time. The three-time World Cup winner explains why he joined Nordica, how the transition has unfolded and why he believes the move can help him return to the top.
Why Lara Colturi Chose HEAD as She Chases Ski Racing’s Next Level
After two consecutive breakthrough World Cup seasons with podiums, Lara Colturi is beginning a new chapter with HEAD. The 19-year-old Albanian star discusses her equipment change, battling illness, her first Olympics, and why she plans to bring super-G back into her World Cup schedule
Why Žan Kranjec Believes Nordica Can Bring Him Back to the Podium
After more than a decade among giant slalom's elite, Olympic silver medalist Žan Kranjec is starting a new chapter with Nordica. In an exclusive interview with Ski Racing Media, the Slovenian explains why he made the change, the search for renewed confidence and the goals that continue to drive him.
Triple Olympic champion Franjo von Allmen signs contract with HEAD Rebels until 2030
Franjo von Allmen has committed his future to HEAD Rebels, signing a contract extension through 2030. The Olympic and World champion has enjoyed a meteoric rise in alpine skiing, collecting five World Cup victories, multiple world and Olympic gold medals, and establishing himself as one of the sport’s premier speed specialists.
Stifel U.S. Ski Team skier Kyle Negomir joins Stöckli
Olympic top-10 finisher Kyle Negomir joins Stöckli after the strongest season of his career, highlighted by a rise into the world's top downhill start-30 group and a near miss of the World Cup Finals.
Alice Robinson Joins HEAD Worldcup Rebels
Alice Robinson has joined the HEAD Worldcup Rebels, adding one of the world's top Giant Slalom and Super-G racers to the brand's elite roster. The New Zealand star brings seven World Cup victories and a World Championship silver medal to her new partnership with HEAD.
Ramon Zenhäusern’s Fire Still Burns as He Begins New Chapter With Völkl Marker
Olympic medalist Ramon Zenhäusern opens up about his enduring passion for ski racing, his surprising move to Völkl Marker, and the dream that continues to drive him forward.
Christof Innerhofer joins HEAD ahead of the 2027 World Cup season
Christof Innerhofer will race on HEAD equipment next season after ending a long partnership with Rossignol. The Italian veteran, Olympic medalist and former world champion still believes he can compete near the front of the World Cup speed field at age 41.
Test, Tune, Repeat: Where to Demo 2026–27 Race Gear This Summer
Major race brands including HEAD, Stöckli, Nordica, and Atomic are expanding 2026–27 ski testing opportunities this summer at Mt. Hood and Ski Club Vail, giving junior racers access to next season’s latest race equipment before winter begins.
Nordica Expands 2026–27 Race Ski Testing Opportunities for Junior Athletes at Mt. Hood and Ski Club Vail
Nordica is expanding junior athlete access to its 2026–27 race ski test fleet with on-snow demo opportunities at Mt. Hood summer camps and Ski Club Vail. The program gives racers the chance to test the latest race equipment, compare setups, and gain valuable performance feedback ahead of the season.
Built for Perfection: Stöckli Test Center Returns to Mt. Hood
Stöckli returns to Mt. Hood this summer with its Junior Racing Test Center, giving young athletes access to World Cup-level race equipment and hands-on support from the Stöckli race team from June 14–28.
Olympic medalist Paula Moltzan leaves Rossignol for VAN DEER-Red Bull Sports
After more than a decade on Rossignol skis, Paula Moltzan is making a major equipment change by joining Marcel Hirscher’s VAN DEER-Red Bull Sports race program as its first female athlete.
Henrik Kristoffersen Joins HEAD World Cup Rebels Ahead of 2026–27 Season
Two-time world champion Henrik Kristoffersen signs with HEAD World Cup Rebels, bringing 34 World Cup wins and Olympic success to the team.
STÖCKLI NAMED OFFICIAL SKI PARTNER OF THE 2027 FIS ALPINE WORLD SKI CHAMPIONSHIPS IN CRANS-MONTANA
Stöckli has been named the Official Ski Partner of the 2027 FIS Alpine World Ski Championships in Crans-Montana, reinforcing its commitment to World Cup performance and youth ski racing development in Switzerland.
Marc Gisin on Marco Odermatt: “You always know where you stand”
Departing Stöckli race director Marc Gisin reflects on three years working closely with Marco Odermatt and what sets the Swiss star apart.
Swiss Speed Star Alexis Monney Extends Stöckli Contract Through 2030 Season
Swiss speed star Alexis Monney signs a four-year extension with Stöckli, keeping the rising downhill contender with the brand through 2030.
Henrik Kristoffersen Splits with VanDeer
Henrik Kristoffersen parts ways with VanDeer after Olympic success. Which ski brand will the Norwegian star choose next?
Head Announces 2026 Spring Race Testing Program
HEAD USA has announced its 2026 Spring Race Testing Program, giving athletes and coaches access to next season’s race skis at Mt. Hood and key testing centers across the U.S.
Surefoot: The Shay Brothers Re-Defined Ski Boot Fit
From two European brands in a tiny Park City shop to 29 stores worldwide, Bob and Russ Shay built Surefoot into the gold standard for ski-boot fit and comfort.
Marcel Hirscher’s Van Deer Reports $19 Million Loss Amid Expansion
Marcel Hirscher’s ski brand, Van Deer, has reported a $19 million loss, but the setback stems from major investments tied to expansion. The Austrian star remains focused on growth while preparing his return to racing.
