Brand Partners

Eight years after a short film captured the start of his sit-ski journey, René De Silvestro has become one of the leading athletes in Paralympic alpine skiing. The Italian has claimed Paralympic medals, world titles, and multiple World Cup victories along the way. Now, as the Milano Cortina Paralympic Games begin near his home, his remarkable story continues to inspire.

Elena Curtoni thrilled the home crowd in Val di Fassa with a commanding victory in Sunday’s Women’s Super-G. In a tightly contested race where just 0.34 seconds separated the top five, Kajsa Vickhoff Lie secured second while Italy’s Asja Zenere surged from bib 33 to claim her first Super-G World Cup podium.

Laura Pirovano thrilled the home crowd in Val di Fassa, edging Austria’s Cornelia Huetter by just .01 seconds to claim her second downhill victory of the weekend. Switzerland’s Corinne Suter completed a tightly contested podium in third, while Breezy Johnson led the Americans in fourth. The dramatic finish also reshaped the race for the women’s Downhill World Cup globe heading toward Finals.

Laura Pirovano captured her first World Cup podium and victory in the Val di Fassa downhill, edging Emma Aicher by 0.01 seconds while Breezy Johnson led the Stifel U.S. Ski Team in third.

Ikon Pass will go on sale for the 2026–27 season on March 12 with access to 76 global destinations, new Midwest resorts, expanded Colorado access, and new perks including renewal rewards and risk-free purchase options.

Estelle Alphand grew up in France but chose to represent Sweden, her mother’s homeland. The Olympian reflects on identity, pressure, and embracing an underdog mindset on the world stage.

Sofia Goggia delivered a commanding performance in Soldeu, winning the Aliga Super-G ahead of Emma Aicher and Kajsa Vickhoff Lie while strengthening her lead in the discipline standings.

Marco Odermatt edges Alexis Monney by 0.04 as Switzerland sweeps the Kandahar 1 downhill and tightens its grip on the discipline.

Emma Aicher delivered a commanding performance to win the Aliga Women’s Super G in Soldeu, charging from bib 12 to victory by .88 seconds. With Alice Robinson and Corinne Suter joining her on the podium, the Super G standings battle continues to tighten heading into the next race.

Corinne Suter claimed victory at the Aliga downhill in Soldeu, edging Nina Ortlieb and Sofia Goggia in a tightly packed podium. See the full results, top five finishers, U.S. team breakdown and updated downhill standings as the globe race tightens.

Powerful winter storms have delivered multiple feet of fresh snow across Ikon Pass destinations, from California and Colorado to the East Coast and Canada, setting up prime powder conditions and more snowfall on the way.

Marion Chevrier didn’t rise through hype — she built her way to the 2026 Winter Olympic Games season by season. Still labeled an outsider, the French alpine skier has quietly developed the trust, conviction, and clarity needed to fight at the front. Built from reflection, repetition, and belief, her climb is far from over.

Alterra Mountain Company has appointed former Marriott Bonvoy executive David Flueck as Chief Customer Officer and President of Ikon Pass, strengthening its leadership team as the company continues to expand its global mountain portfolio and multi-destination ski pass.

Four generations deep in ski racing, Andreas Žampa is carrying forward a family legacy built on commitment, precision, and resilience. Beyond the World Cup stage, the Slovak standout is investing in the next generation through the growing Žampa Cup initiative.

Ski Racing Media has teamed up with Toko to give away three Toko T18 Wax Irons, the professional-grade waxing iron trusted at the World Cup. Designed for precision, consistency, and elite performance, this is a must-enter giveaway for serious skiers, coaches, and wax technicians.

Ikon Pass has partnered with the award-winning Slopes app to deliver enhanced stat tracking, advanced analytics, and seamless syncing across 70+ global destinations. The upgraded Ikon Pass app now offers pass holders deeper insights, shareable season recaps, interactive maps, and real-time resort information—all in one place.

Federica Brignone rose from a severe leg injury to capture Olympic Super-G gold on home snow in Cortina, mastering a brutal course where 17 of the world’s best failed to finish.

Sarah Schleper is preparing for her seventh Olympic Games — the only female alpine skier ever to reach that mark. This time, she’ll share the stage with her son, Lasse Gaxiola, making them the first mother and son to compete in the same Olympic edition. Read the full story of their historic journey on ShredOptics.com.