Ski the Olympics Before the Games Begin

For the first time ever, skiers can experience the iconic Olympia delle Tofane Olympic downhill before the Milano Cortina 2026 Winter Games begin. SkyTechSport’s newest virtual course delivers elite-level realism, shared-slope skiing, and unprecedented freedom of movement—redefining what’s possible in ski simulation.

By | 2026-01-22T09:45:33-07:00 January 22nd, 2026 | Tags: , , , , , | Comments Off on Ski the Olympics Before the Games Begin

Emma Aicher Wins Tarvisio Super G as Lindsey Vonn Returns to Podium

Emma Aicher mastered the fog in Tarvisio to claim Super G victory, while Lindsey Vonn returned to the podium, Keely Cashman delivered a breakthrough performance, and Sofia Goggia seized the red leader bib in a dramatic World Cup showdown.

By | 2026-01-22T18:46:25-07:00 January 18th, 2026 | Tags: , , , , , , , , | Comments Off on Emma Aicher Wins Tarvisio Super G as Lindsey Vonn Returns to Podium

SHRED. Announces Fully Built US Sales Team and Renewed Commitment to Specialty Retail

SHRED. announces a fully built US sales team and renewed commitment to specialty retail, bringing distribution back in-house and strengthening partnerships through Winter Sports Retailers.

By | 2026-01-18T17:56:52-07:00 January 18th, 2026 | Tags: , , , , | Comments Off on SHRED. Announces Fully Built US Sales Team and Renewed Commitment to Specialty Retail

Odermatt dominates shortened Lauberhorn downhill for fourth straight Wengen DH victory

Marco Odermatt dominated a shortened Lauberhorn downhill to earn his fourth straight Wengen DH victory as Swiss power ruled again.

By | 2026-01-22T18:45:37-07:00 January 17th, 2026 | Tags: , , , , , , | Comments Off on Odermatt dominates shortened Lauberhorn downhill for fourth straight Wengen DH victory

Nicol Delago Claims Historic Tarvisio Victory

Nicol Delago delivered a historic first World Cup victory in front of a home crowd in Tarvisio, mastering foggy conditions in a race loaded with Olympic qualification pressure. With Lindsey Vonn and Kira Weidle-Winkelmann completing a dramatic podium, the fifth downhill of the season produced powerful performances, emotional comebacks, and major implications on the road to the Olympic Games.

By | 2026-01-22T18:45:30-07:00 January 17th, 2026 | Tags: , , , , | Comments Off on Nicol Delago Claims Historic Tarvisio Victory

Announcement: SkyTechSport Joins Ski Racing Media as a Gold Partner

Ski Racing Media welcomes SkyTechSport as its newest Gold Partner, celebrating a partnership built on innovation, performance training, and cutting-edge sports simulator technology trusted by the U.S. Ski Team and athletes worldwide.

By | 2026-01-16T17:23:42-07:00 January 16th, 2026 | Tags: , , , , , , | Comments Off on Announcement: SkyTechSport Joins Ski Racing Media as a Gold Partner

Giovanni Franzoni wins Lauberhorn super-G wire-to-wire / Wengen World Cup results

Giovanni Franzoni led from bib one to finish to win the Lauberhorn super-G at Wengen, earning his first World Cup victory as the world’s best chased in fading light.

By | 2026-01-16T13:36:20-07:00 January 16th, 2026 | Tags: , , , , , , , , | Comments Off on Giovanni Franzoni wins Lauberhorn super-G wire-to-wire / Wengen World Cup results

Ski Butlers Launches Quiver: Premium Ski Gear, Slopeside Convenience at Six Top Resorts

Ski Butlers launches Quiver, a new ski membership program at six top Alterra Mountain Company resorts, giving skiers access to premium gear with slopeside pick-up, curated selections, and guaranteed skis for every day on the mountain.

By | 2026-01-15T13:15:18-07:00 January 15th, 2026 | Tags: , , , , | Comments Off on Ski Butlers Launches Quiver: Premium Ski Gear, Slopeside Convenience at Six Top Resorts

Zauchensee Delivers as Lindsey Vonn Dominates Women’s Downhill

Lindsey Vonn dominates the Zauchensee Downhill, showcasing unmatched precision, speed, and control. With two Americans on the podium and strong performances across Europe, the women’s speed circuit delivered excitement, teamwork, and emerging talent.

By | 2026-01-15T19:17:33-07:00 January 10th, 2026 | Tags: , , , , , , , , , , , , | Comments Off on Zauchensee Delivers as Lindsey Vonn Dominates Women’s Downhill

Schwarz Claims First Super-G Win as Livigno Debuts / Tight Race, High-Bib Surge

Marco Schwarz captured his first career World Cup super-G victory as Livigno hosted its first Alpine World Cup race. Swiss skiers packed the top of the results, Austria’s top-ranked speed racers struggled, and an unusually tight race saw 11 high-bib athletes score points.

By | 2025-12-27T09:20:49-07:00 December 27th, 2025 | Tags: , , , , , , , , , | Comments Off on Schwarz Claims First Super-G Win as Livigno Debuts / Tight Race, High-Bib Surge

Sofia Goggia wins Val d’Isère super-G as Lindsey Vonn returns to super-G podium

Sofia Goggia claimed her eighth World Cup super-G victory in Val d’Isère as Lindsey Vonn returned to the podium in third. Alice Robinson finished second and retained the season discipline lead.

By | 2025-12-21T10:02:06-07:00 December 21st, 2025 | Tags: , , , , , , , | Comments Off on Sofia Goggia wins Val d’Isère super-G as Lindsey Vonn returns to super-G podium

Von Allmen wins Saslong downhill as Swiss go 1–2, Italy on podium

Franjo von Allmen edged Marco Odermatt to win the Saslong Classic downhill as Switzerland swept the top two spots again and Italy earned its third podium in three days on home snow.

By | 2025-12-20T07:22:54-07:00 December 20th, 2025 | Tags: , , , , , | Comments Off on Von Allmen wins Saslong downhill as Swiss go 1–2, Italy on podium

Cornelia Huetter Masters Val d’Isère Downhill

Cornelia Huetter of Austria dominated the Val d’Isère downhill, taking the win with a near two-second advantage. Kira Weidle Winkelmann and Lindsey Vonn completed the podium while North Americans showed depth with strong top 30 performances, including Breezy Johnson in seventh and Valérie Grenier 23rd.

By | 2025-12-20T05:23:24-07:00 December 20th, 2025 | Tags: , , , , , , , , , , , , | Comments Off on Cornelia Huetter Masters Val d’Isère Downhill

Jan Zabystran stuns Val Gardena with historic super-G win

Jan Zabystran shocked the alpine world with a historic super-G victory in Val Gardena, earning the first men’s World Cup win for the Czech Republic and denying Marco Odermatt late on the Saslong.

By | 2025-12-19T14:56:05-07:00 December 19th, 2025 | Tags: , , , , , , | Comments Off on Jan Zabystran stuns Val Gardena with historic super-G win

Odermatt Takes 50th World Cup Win in Val Gardena Sprint Downhill / Italians Shine at Home

Marco Odermatt claimed his 50th career World Cup victory and fifth win of the season in Thursday’s Val Gardena sprint downhill. Switzerland went 1–2, while Italy thrilled the home crowd by placing four skiers inside the top 10 amid fog delays, dramatic crashes, and standout high-bib performances.

By | 2025-12-18T12:58:46-07:00 December 18th, 2025 | Tags: , , , , , | Comments Off on Odermatt Takes 50th World Cup Win in Val Gardena Sprint Downhill / Italians Shine at Home

Robinson Stuns St. Moritz With Breakthrough Super-G Victory

Alice Robinson claimed her first-ever Super-G World Cup victory in St. Moritz with a fearless, attacking run, holding off Romane Miradoli and Sofia Goggia in a tight battle. The day also saw strong performances from the U.S. team, including first Super-G points for Haley Cutler and Mary Bocock. A thrilling race on a challenging course rewarded bravery, precision, and speed.

By | 2025-12-18T18:40:54-07:00 December 14th, 2025 | Tags: , , , , | Comments Off on Robinson Stuns St. Moritz With Breakthrough Super-G Victory

Rising Star Emma Aicher Steals the Spotlight in St. Moritz Downhill

Lindsey Vonn returned to the podium in St. Moritz, finishing second in the women’s World Cup downhill, while Germany’s Emma Aicher stole the spotlight with a breakout performance. The U.S. team showed depth and momentum, and with key names absent, tomorrow’s Super-G promises more high-speed excitement.

By | 2025-12-13T08:13:37-07:00 December 13th, 2025 | Tags: , , , , , | Comments Off on Rising Star Emma Aicher Steals the Spotlight in St. Moritz Downhill

Lindsey Vonn Makes History, Wins World Cup Downhill at 41

Lindsey Vonn opened the 2026 Olympic World Cup season with a historic downhill victory in St. Moritz, delivering a dominant performance that rewrote the record books and showcased the depth of the U.S. women’s speed team.

By | 2025-12-18T18:46:45-07:00 December 12th, 2025 | Tags: , , , , , , , , , , , , , , | Comments Off on Lindsey Vonn Makes History, Wins World Cup Downhill at 41

SHRED. introduces 2ND SKIN™ Back Protector Lite to make back protection a no brainer

SHRED. introduces the 2ND SKIN™ Back Protector Lite line, combining ultra-light, ultra-thin design with EN 1621-2 Level 1 certification. Designed for comfort and everyday use, it encourages skiers and riders to wear certified back protection without bulk.

By | 2025-12-11T14:10:14-07:00 December 11th, 2025 | Tags: , , | Comments Off on SHRED. introduces 2ND SKIN™ Back Protector Lite to make back protection a no brainer

Beaver Creek Downhill: Odermatt Dominates, Cochran-Siegle Shines at Home

Marco Odermatt dominated the opening downhill at Beaver Creek, while Ryan Cochran-Siegle thrilled the home crowd with a second-place finish. Norway’s Adrian Smiseth Sejersted rounded out the podium, and North American athletes showed strong performances as the stage is set for an exciting Super-G tomorrow.

By | 2025-12-04T16:31:34-07:00 December 4th, 2025 | Tags: , , , , , , | Comments Off on Beaver Creek Downhill: Odermatt Dominates, Cochran-Siegle Shines at Home

Ikon Pass Update: Megève Joins, Sale Ends Dec. 11

Don’t miss your chance to snag the 25/26 Ikon Pass before sales end on December 11! This season, explore 73 global destinations, including the stunning Megève Ski Area in France, now part of the Ikon Pass community.

By | 2025-12-05T06:35:38-07:00 November 26th, 2025 | Tags: , , , | Comments Off on Ikon Pass Update: Megève Joins, Sale Ends Dec. 11

SHRED. Partners with SNØ to Elevate Safety and Training in Norway

Norway’s indoor ski arena SNØ has partnered with eyewear and protective gear brand SHRED., equipping instructors and ski patrol with goggles, helmets, and back protectors. The collaboration brings SHRED. into Norway for the first time, highlighting innovative safety technology like Contrast Boosting Lens™ 2.0 and promoting safer, higher-performance skiing.

By | 2025-11-18T10:04:54-07:00 November 17th, 2025 | Tags: , , | Comments Off on SHRED. Partners with SNØ to Elevate Safety and Training in Norway

Less Than 100 Days to Go: Milano Cortina 2026

With less than 100 days until the Olympic Winter Games Milano Cortina 2026, experience the thrill of world-class skiing in pure luxury. On Location’s Official Hospitality packages deliver guaranteed tickets, five-star accommodations, and unforgettable alpine moments.

By | 2025-11-12T14:28:25-07:00 November 12th, 2025 | Tags: , , , , | Comments Off on Less Than 100 Days to Go: Milano Cortina 2026

Nordica Partners With Ski/Outdoor Firm Meteorite PR

Nordica has named Colorado-based Meteorite PR as its North American public relations agency to build on the brand’s growing momentum. Known for its award-winning Enforcer, Santa Ana, and Unleashed ski collections, Nordica continues to lead with innovation, performance, and a passion for growing the sport.

By | 2025-11-10T17:51:07-07:00 November 10th, 2025 | Tags: , , , | Comments Off on Nordica Partners With Ski/Outdoor Firm Meteorite PR
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