Olympic top-10 finisher Kyle Negomir joins Stöckli after the strongest season of his career, highlighted by a rise into the world's top downhill start-30 group and a near miss of the World Cup Finals.
Alice Robinson has joined the HEAD Worldcup Rebels, adding one of the world's top Giant Slalom and Super-G racers to the brand's elite roster. The New Zealand star brings seven World Cup victories and a World Championship silver medal to her new partnership with HEAD.
Olympic medalist Ramon Zenhäusern opens up about his enduring passion for ski racing, his surprising move to Völkl Marker, and the dream that continues to drive him forward.
Christof Innerhofer will race on HEAD equipment next season after ending a long partnership with Rossignol. The Italian veteran, Olympic medalist and former world champion still believes he can compete near the front of the World Cup speed field at age 41.
Major race brands including HEAD, Stöckli, Nordica, and Atomic are expanding 2026–27 ski testing opportunities this summer at Mt. Hood and Ski Club Vail, giving junior racers access to next season’s latest race equipment before winter begins.
Nordica is expanding junior athlete access to its 2026–27 race ski test fleet with on-snow demo opportunities at Mt. Hood summer camps and Ski Club Vail. The program gives racers the chance to test the latest race equipment, compare setups, and gain valuable performance feedback ahead of the season.
Stöckli returns to Mt. Hood this summer with its Junior Racing Test Center, giving young athletes access to World Cup-level race equipment and hands-on support from the Stöckli race team from June 14–28.
After more than a decade on Rossignol skis, Paula Moltzan is making a major equipment change by joining Marcel Hirscher’s VAN DEER-Red Bull Sports race program as its first female athlete.
Two-time world champion Henrik Kristoffersen signs with HEAD World Cup Rebels, bringing 34 World Cup wins and Olympic success to the team.
Stöckli has been named the Official Ski Partner of the 2027 FIS Alpine World Ski Championships in Crans-Montana, reinforcing its commitment to World Cup performance and youth ski racing development in Switzerland.
Departing Stöckli race director Marc Gisin reflects on three years working closely with Marco Odermatt and what sets the Swiss star apart.
Swiss speed star Alexis Monney signs a four-year extension with Stöckli, keeping the rising downhill contender with the brand through 2030.
Henrik Kristoffersen parts ways with VanDeer after Olympic success. Which ski brand will the Norwegian star choose next?
HEAD USA has announced its 2026 Spring Race Testing Program, giving athletes and coaches access to next season’s race skis at Mt. Hood and key testing centers across the U.S.
From two European brands in a tiny Park City shop to 29 stores worldwide, Bob and Russ Shay built Surefoot into the gold standard for ski-boot fit and comfort.
Marcel Hirscher’s ski brand, Van Deer, has reported a $19 million loss, but the setback stems from major investments tied to expansion. The Austrian star remains focused on growth while preparing his return to racing.
DISTON leads the way as its cut-resistant garments become officially certified under EU Regulation 2016/425 as Personal Protective Equipment (PPE). Learn more about how Diston is achieving this standard.
Marta Bassino and Salomon have ended their partnership after more than 20 years together. The Italian star, who won the 2021 giant slalom discipline globe and multiple World Championship titles with the brand, announced the split following a challenging season.
FIS has announced several new safety-focused equipment regulations for the 2025–26 alpine ski season. The changes include a ban on rigid shin pads inside ski boots, mandatory cut-resistant undergarments for Level 0 and 1 events, and required airbag back protectors in elite-level speed disciplines. Every FIS athlete—especially those competing on the Nor-Am, Europa Cup, or World Cup circuits—should review these updates and prepare accordingly.
The Gear Testing season has arrived, with alpine ski racing boots and ski brands gearing up to be available at various off-season training locations. Check out dates, locations and other information.
Stöckli, the legendary Swiss ski manufacturer renowned for its relentless pursuit of perfection, is thrilled to announce the return of its Test Center to Mt. Hood! Click the link to find out when and where.
Former U.S. Ski Team member AJ Ginnis, who made history as Greece’s first alpine World Cup podium finisher and World Championship medalist, has officially joined Marcel Hirscher’s VAN DEER-Red Bull Sports team in a bold move that marks the next chapter in his remarkable career.
Nordica is gearing up for an exciting summer of ski testing at two premier alpine training destinations: Mt. Hood, Oregon, and Copper Mountain, Colorado. Demo the latest 2026 Dobermann collection. Find out more and secure your demo spot.
Following a record-setting season on the world stage, Atomic is charging into summer with championship energy, brand new Redster race product, and a summer test program designed to bring World Cup race performance to the next generation of skiers. Check out the dates and locations of Atomic's 2025 gear testing centers.
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