The 2021 Winter Gear Guide
What Is The Ski Racing Media Gear Guide?
This is the place where we help serious athletes discover the best gear from top brands across the ski world. Our goal is to connect you with the stuff that will make you the fastest, strongest, most stylish ski racer out there. This year, we worked closely with our favorite brands to uncover the best and provide you with exclusive access and insight on what to look out for this season.
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North American Women Step Up in Giant Slalom as Olympic Season Nears
North American women made major gains in World Cup giant slalom this season, with the Stifel U.S. Ski Team finishing second in the Nations Cup GS standings and Alpine Canada Alpin’s Valérie Grenier returning strong. With podiums from Paula Moltzan, breakout performances from Katie Hensien and Britt Richardson, and a growing list of point scorers, both teams look primed for Olympic success in 2026.
SHRED. with Ted Wraps Up Two Unforgettable Sessions in the Dolomites
SHRED., Dolomiti Superski, Val di Fassa, and Ski Team Fassa successfully concluded two sold-out sessions of SHRED. with Ted last February. Learn more about the sessions!
U.S. Men Gain Slalom Ground as Canada’s Read Extends Streak
For the 15th straight season, no North American man reached a World Cup slalom podium—but the signs of change are real. Benjamin Ritchie surged into the top 20, Jett Seymour found consistency, and veterans like Luke Winters and Erik Read remain in the mix. With a deeper core, renewed confidence, and Olympic momentum building, North American men may close in on the breakthrough they’ve chased for over a decade.
Nordica’s Lenz Hächler Fights for Europe Cup Success, Earns Place on The World Cup
Nordica athlete Lenz Hächler represents the Swiss Team and has shown remarkable resilience in overcoming pain to excel on the Europe Cup circuit this past season. Discover more about his determination and achievements.
Discover Ultimate Clarity and Protection on the Slopes with SHRED.’s Contrast Boosting Lens™ 2.0 System
Sun-soaked shredding and skill enhancement on glaciers is around the corner, which raises an important question: how can you safeguard your eyes and ensure optimal vision while facing the intense sunlight? The Contrasting Boosting Lens™ (CBL) 2.0 System is the answer. Learn more.
AJ Ginnis Leaves Fischer After Nearly 30 Years, Eyes 2026 Olympic Comeback on New Skis
AJ Ginnis leaves Fischer after nearly three decades and begins a new chapter ahead of the 2026 Olympics. After an early injury ended his 2024–25 season, the World Championship medalist prepares for a comeback with a new ski brand and coaching team.
