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With only days to go, the 2024-25 FIS Alpine Ski World Cup is shaping up to be one of the more thrilling ones in recent memory. The World Championships, new venues, and marquee athletes’ pursuit of glory make this season one to watch.

In the latest episode of the Skiing is Believing podcast, Alan and Matt had the privilege to welcome not one but two Global Racing giant slalom specialists, Christian Borgnaes and Patrick Kenney. Tune in!

As Marco Odermatt prepares for the men's World Cup opening GS in Sölden, Austria, on Oct. 27, the Swiss skiing legend shares his thoughts with Ski Racing Media.

Mikaela Shiffrin gears up for the 2024–25 World Cup season, focusing on skiing her best, not chasing the 100-win milestone, even as others highlight her record-breaking potential. Shiffrin is ready to face the challenges ahead with a strong preseason behind her and major adjustments to her approach.

In a move to create a deeper and more meaningful community among junior alpine racers across North America, Atomic is proud to announce the launch of its new Juniors to Champions program. 

We have teamed up with SYNC Performance and Shred to offer you an incredible giveaway opportunity with a comprehensive gear package worth $3,680!

Tristan Lane is channeling his entrepreneurial drive off the slopes into Propheski, , a fantasy ski racing app he developed after noticing the lack of platforms for ski fans. “I played fantasy ski racing with friends on shared spreadsheets,” Lane shared. “I realized there wasn't an easy way to do it, so I built one.”

In the latest episode of the Skiing is Believing podcast, Alan and Matt were once again joined by Eurosport and FIS TV commentator Ian Findlay to preview the 2024/25 Men's FIS alpine skiing World Cup season.

The story of alpine racers from Great Britain: Luca, Freddy, and Zak Carrick-Smith. The sons of four-time British Olympian Emma Carrick-Anderson and former ski instructor, Phil Smith.

Marco Odermatt is one of the biggest favorites heading into the men’s World Cup season opener in Sölden, Austria. Here is a peek into the top skier's pre-season preparations.

Race Place was thrilled to introduce their Front Cover Winner, Copper Kirchmeier, and Back Cover Winner, Charlie Palmer! These two remarkable individuals have showcased an unwavering commitment to the world of ski racing, embodying a true spirit of excellence. 

With the 2024-25 FIS Alpine Ski World Cup just days away, Paula Moltzan is charging into the new season with focus and determination. Read more about her mindset heading into the season and her goals.

Megan McJames, a former U.S. alpine World Cup racer and Olympian, is excited to share her latest achievement: Trailblazer. Trailblazer is an inspiring documentary that highlights Megan McJames’ journey to become the first skier to qualify for the winter Olympic Games after being cut from the U.S. Ski Team. A female athlete battling against all odds, Megan's story of grit, perseverance and self-determination is sure to inspire viewers to follow their dreams in the face of adversity.

Stifel US Ski Team's Bridger Gile is set to return to the World Cup giant slalom circuit after battling injuries. Gile, 24, will race on the challenging Sölden course on Oct. 27. Last season, he earned a World Cup start position for this season and aims to make a strong comeback.

U.S. Ski & Snowboard athletes are ready for another busy season of competing worldwide, and we’re here to break down how you can watch all the action. Broadcast rights are not centralized, which means that every country has the right to sell their World Cup broadcast - and though it can be confusing and frustrating, there are THREE main ways to tune into the 2024-25 season action with Outside, skiandsnowboard.live and the NBC family (NBC/CNBC/USA/Peacock). 

Aleksander Aamodt Kilde, the Norwegian skiing star, continues his challenging journey to return to the World Cup circuit after a devastating crash at the Lauberhorn in January 2024. His fiancée, fellow superstar Mikaela Shiffrin, has offered emotional support as Kilde recovers from a dislocated shoulder and a severe leg injury. The road back is filled with physical and mental challenges, but Kilde remains determined.

As we edge closer and closer to the opening race of the season in Sölden (next Saturday), Matt Garcka, Alan Rigg, and Eurosport/FIS TV commentator Ian Findlay preview the 2024/25 Women’s FIS alpine skiing World Cup season.

SYNC Performance, provider of technical apparel, protective ski race equipment, and travel bags based in Vail, Colorado, announces today the SYNC Athlete Fund Recipients for the 2024/25 season.

Marco Odermatt, the Swiss and Stöckli megastar and three-time overall World Cup winner, has become a familiar face on the mountain and in the media world. His appearances in high-profile ads, including one alongside tennis legend Roger Federer, have placed him on the fast track to becoming a Swiss advertising icon. But the question remains: Could Odermatt surpass Federer as the country’s most recognizable sports figure in advertising?

Mikaela Shiffrin released updates for this upcoming 2024/25 season with a slightly different direction. This season Shiffrin will be focusing on three disciplines: slalom, giant slalom, and super-G. She does not plan to enter into any World Cup downhills. 

The concept covered in this article is “Edge Angle,” the eighth in the The Young Skier’s Guide: Fundamentals of Ski Racing series.

In the 36th and bonus episode of the Skiing is Believing podcast, Alan and Matt had the privilege to welcome one of Italy's best current racers, Alex Vinatzer, who successfully qualified for both the slalom and giant slalom of the FIS World Cup Finals last season.

Johan Eliasch, president of the International Ski Federation (FIS), has officially announced his candidacy for the presidency of the International Olympic Committee (IOC). Since taking charge of FIS in June 2021, Eliasch has led the organization through a period of transformation. On July 24, 2024, he earned a place as a member of the IOC. In a letter to IOC members, Eliasch outlined his vision for the future of the organization and addressed the challenges ahead.

Just two weeks before the new season, Marcel Hirscher’s return to competitive skiing is creating a media frenzy. While fans are excited, one Austrian ski legend isn't as impressed. Hermann Maier, a two-time Olympic gold medalist and one of Austria's most successful skiers, openly questions Hirscher’s comeback hype.

On October 9, Swiss World Cup racer Niels Hintermann announced his cancer diagnosis during a press conference. The 29-year-old downhill and super-G athlete will not compete during the 2024/25 season.

Featured Image: Zoi Eckfeldt (yellow), Nell Nyman (multi) with Whitney Gardner, Head Women’s FIS coach

In the heart of every Level Glove is a desire to innovate, not just for performance, but for the planet. The impact of modern production processes is not sustainable anymore, and no one should stand still without doing their part.

U.S. Ski & Snowboard announced expanded partnerships with Stifel Financial Corp (NYSE: SF) and Toyota (NYSE: TM). Stifel will become the official Team Naming Partner of the Stifel U.S. Para Alpine Ski Team and Toyota the official Team Naming Partner of the Toyota U.S. Para Snowboard Team. 

Lacerations are among the most dangerous threats, especially to vulnerable areas like the legs. That’s where Diston steps in as the global leader in cut-resistant apparel. With the launch of their new 2024-25 website, Diston is showcasing why they are recognized as the top choice for protective gear, combining world-class safety with cutting-edge technology and comfort.

Lindsey Vonn, one of the greatest ski racers ever, may be eyeing a return to the World Cup circuit. Rumors have been swirling, and recent evidence suggests that the legendary skier could be considering a Wildcard World Cup start position.