The 2021 Winter Gear Guide
What Is The Ski Racing Media Gear Guide?
This is the place where we help serious athletes discover the best gear from top brands across the ski world. Our goal is to connect you with the stuff that will make you the fastest, strongest, most stylish ski racer out there. This year, we worked closely with our favorite brands to uncover the best and provide you with exclusive access and insight on what to look out for this season.
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Why Lara Gut-Behrami chose life beyond ski racing
Lara Gut-Behrami recovered from injury, but the desire to race again never returned. Her retirement closes a remarkable World Cup career.
SYNC Performance Elite Cut Resistant Base Layer: What Racers Need to Know This Season
SYNC Performance’s new Elite Cut Resistant Base Layer offers FIS 3-star protection in adult and junior sizes as cut-resistant pants become mandatory across FIS Alpine racing for 2026/27.
Beaver Creek Adds Automated Snowmaking for Stifel Birds of Prey FIS Ski World Cup
Beaver Creek has started snowmaking and invested in an automated system for Birds of Prey’s lower third ahead of the largest Stifel Birds of Prey FIS Ski World Cup yet.
Getting Ready for Winter, Together: Inside Loveland Ski Club’s New Partnership With SYNC
Loveland Ski Club’s new partnership with SYNC helps families find the right fit, simplifies team gear ordering and gives the whole club access to preferred pricing.
Didier Cuche and HEAD Celebrate 20 Years of Supershape With Limited-Edition Ski
Twenty years after Didier Cuche helped introduce HEAD Supershape to the skiing world, the Swiss racing legend returns to celebrate a limited-edition e-Magnum that combines World Cup heritage with modern carving performance.
Lucas Pinheiro Braathen: How Olympic Gold Changed His Approach to Ski Racing
After winning the Sölden World Cup opener, Lucas Pinheiro Braathen explains how Olympic gold transformed his motivation, renewed his curiosity and inspired his pursuit of super-G and the overall World Cup title.
