The 2021 Winter Gear Guide
What Is The Ski Racing Media Gear Guide?
This is the place where we help serious athletes discover the best gear from top brands across the ski world. Our goal is to connect you with the stuff that will make you the fastest, strongest, most stylish ski racer out there. This year, we worked closely with our favorite brands to uncover the best and provide you with exclusive access and insight on what to look out for this season.
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Explore more at the Ski Racing Brand GuideBrand News
Katie Hensien Returns to Sölden With Unfinished Business
Katie Hensien returns to Sölden with unfinished business. After finishing fourth from bib 47 in 2024, the American is healthy and hungry for more.
Atomic Media Day 2026: New Beginnings, Big Ambitions and Personal Stories in Altenmarkt
Atomic Media Day brought racers together in Altenmarkt to discuss comebacks, equipment changes and new priorities ahead of the 2026–27 World Cup season.
Oakley’s New Snow Collection Puts Mikaela Shiffrin and Lucas Pinheiro Braathen in Focus
Mikaela Shiffrin and Lucas Pinheiro headline Oakley’s new snow collection, featuring Mont Scape goggles, new helmets and mountain-to-street apparel.
Atomic Ski Fans: When Passion for a Brand Becomes a Global Skiing Community
At Atomic Media Day, Bogdan Giurgiu shares how Atomic Ski Fans grew from a small Facebook group into a place for ski fans to connect, travel and promote the sport.
Aleksander Aamodt Kilde Tears Achilles Tendon in Chile
leksander Aamodt Kilde tore his Achilles tendon in a downhill training fall in Chile. The Norwegian Ski Federation says he will return to Innsbruck for further examinations.
October Storms Bring Fresh Snow to Ikon Pass Country
October storms are bringing fresh snow to Ikon Pass country, with 10 inches at Snowbird, 6 inches at Big Sky and early snowfall across Canada and Europe.
