News
On October 9, Swiss World Cup racer Niels Hintermann announced his cancer diagnosis during a press conference. The 29-year-old downhill and super-G athlete will not compete during the 2024/25 season.
Bente Bjørnsen SherlockOct 11, 2024U.S. Ski & Snowboard announced expanded partnerships with Stifel Financial Corp (NYSE: SF) and Toyota (NYSE: TM). Stifel will become the official Team Naming Partner of the Stifel U.S. Para Alpine Ski Team and Toyota the official Team Naming Partner of the Toyota U.S. Para Snowboard Team.
Press ReleaseOct 09, 2024Lindsey Vonn, one of the greatest ski racers ever, may be eyeing a return to the World Cup circuit. Rumors have been swirling, and recent evidence suggests that the legendary skier could be considering a Wildcard World Cup start position.
Peter LangeOct 08, 2024The International Ski and Snowboard Federation (FIS) has entered a partnership with the United Nations’
SR Staff ReportOct 07, 2024Marcel Hirscher, the Austrian superstar coming out of retirement and now skiing for the Dutch team, officially secured a wildcard to compete in Sölden on October 27th. However, FIS did not grant Hirscher the wildcard as originally outlined for the 2024/25 season. For now, he holds permission only to start in Sölden, a decision made during the FIS autumn meeting in Zurich.
Peter Gerber PlechSep 30, 2024Mackenzie “Kenzie” Blizzard, a remarkable U16 athlete, has overcome extraordinary challenges, pouring her heart and soul into ski racing, academics, and helping others. Read about her non-profit brand Attack From the Back and be inspired with this story that reaches beyond the slopes.
Ellie HartmanSep 30, 2024World’s top 25 male and female alpine athletes set to compete at the first-ever Stifel Sun Valley Finals, including slalom, giant slalom, super-G and downhill disciplines.
Press ReleaseSep 27, 2024Press Release SYNC Performance, Photo: Chauncey Morgan SYNC Performance Strengthens Team by Leaning into Experience
Press ReleaseSep 26, 2024Photo GEPA pictures Marco Schwarz’s Training Camp Setback Everything was almost ready for Marco Schwarz’s
Peter Gerber PlechSep 26, 2024Featured Image: Johno McBride. Credit: Holly Cole The Aspen native led the U.S. and Canadian
Shauna FarnellSep 18, 2024Stöckli Swiss Sports AG is pleased to announce the return of Fanny Smith, the most successful Swiss ski cross athlete.
Press ReleaseSep 18, 2024Featured Image: Maria Tviberg. Credit: GEPA pictures Norwegian ski racer Maria Therese Tviberg announced her
Bente Bjørnsen SherlockSep 13, 2024VAIL, Colo. – Inducted into the Colorado Snowsports Hall of Fame last weekend, Lindsey Vonn divulged that the low points in her career shaped her the most.
“They taught me something very special,” she said in her induction speech. “They taught me grit.”
Shauna FarnellSep 12, 2024Ski Racing Media examines how top brands develop junior and transition skis, focusing this article on Nordica’s process. These skis are essential tools for young athletes in the early stages of their ski racing journey.
SR Staff ReportSep 11, 2024At the age of 68, legendary Alpine skier Ingemar Stenmark has found a new way to impress the world—this time, in pole vaulting. The Swedish icon, who dominated Alpine skiing with his precision and skill, recently wowed fans again by clearing three meters at the World Masters Athletics Championship in Gothenburg. The audience cheered wildly as Stenmark, always humble, soared over the bar with the same grace he once brought to the slopes.
SR Staff ReportSep 10, 2024The Stifel US Ski Team has officially named its 2024-25 roster, featuring athletes across various competition groups. This announcement comes from Chief of Sport Anouk Patty, who highlighted the team’s structure for the coming season, segmented into several elite World Cup groups and Europa Cup and NorAm teams.
Peter LangeSep 09, 2024Race Place is more than just a leading retailer of alpine race gear; it’s a vital source of ski tuning innovation. Founded by Scott Holmer in 1995, Race Place has grown from a humble mail-order catalog to one of North America’s largest retailers of race equipment. Learn more about the story of Race Place.
Press ReleaseSep 06, 2024Just as Marco was regaining his strength, he encountered another setback. A slipped disc in his back, which had been causing discomfort, refused to respond to conservative treatments. The situation worsened, leading to the unfortunate decision: surgery.
SR Staff ReportSep 03, 2024







