Mikaela Shiffrin Wins USA Record Third Career Olympic Gold in Slalom Finale

Mikaela Shiffrin delivered a dominant performance in the final alpine race of the 2026 Milano/Cortina Winter Olympics, winning slalom gold by 1.50 seconds. The victory gives her a record third Olympic gold medal — the most ever by a U.S. alpine skier. Camille Rast took silver and Anna Swenn Larsson earned her first Olympic medal with bronze.

By | 2026-02-19T17:33:06-07:00 February 18th, 2026 | Tags: , , , , , , , , | Comments Off on Mikaela Shiffrin Wins USA Record Third Career Olympic Gold in Slalom Finale

Mikaela Shiffrin in Cortina: Gratitude, Grit, and the Privilege of Pressure

As Mikaela Shiffrin arrives in Cortina d’Ampezzo for the Olympic Games, the most decorated skier in history isn’t focused on medals or legacy. Instead, she’s embracing the work, the pressure, and the privilege of continuing a journey defined by gratitude, resilience, and relentless attention to detail.

By | 2026-02-10T18:51:14-07:00 February 9th, 2026 | Tags: , , , , , , | Comments Off on Mikaela Shiffrin in Cortina: Gratitude, Grit, and the Privilege of Pressure

OAKLEY UNVEILS AURA COLLECTION: A LUMINOUS TRIBUTE TO THE GRIT BEHIND WINTER SPORT’S BIGGEST MOMENTS

Oakley’s AURA Collection debuts at the height of winter sports season, delivering a bold color-shift design across eyewear, helmets and apparel inspired by the raw intensity and unseen grind of elite athletes.

By | 2026-01-29T08:42:15-07:00 January 29th, 2026 | Tags: , , , , , , | Comments Off on OAKLEY UNVEILS AURA COLLECTION: A LUMINOUS TRIBUTE TO THE GRIT BEHIND WINTER SPORT’S BIGGEST MOMENTS

Špindlerův Mlýn Women’s Slalom: Shiffrin Sets the Standard in Run One

Mikaela Shiffrin dominated the first run of the women’s slalom in Špindlerův Mlýn, opening a commanding lead as the fight tightened behind her. With strong performances from Wendy Holdener, Emma Aicher, and a deep American contingent, plus a breakthrough home run from Martina Bubovská, the stage is set for an intense second run.

By | 2026-01-25T15:13:12-07:00 January 25th, 2026 | Tags: , , , , | Comments Off on Špindlerův Mlýn Women’s Slalom: Shiffrin Sets the Standard in Run One

Stifel U.S. Ski Team Goes 1–2 First Run in Flachau Night Slalom

The Stifel U.S. Ski Team went 1–2 in the first run of the Flachau women’s slalom, with Mikaela Shiffrin leading Paula Moltzan under the lights.

By | 2026-01-13T11:37:07-07:00 January 13th, 2026 | Tags: , , , , , | Comments Off on Stifel U.S. Ski Team Goes 1–2 First Run in Flachau Night Slalom

Shiffrin stalks Rast after run one in Kranjska Gora slalom

Camille Rast leads Mikaela Shiffrin by a tenth after the first run of the women’s World Cup slalom in Kranjska Gora, with four skiers within a second and Shiffrin poised to chase a seventh straight victory.

By | 2026-01-09T12:56:31-07:00 January 4th, 2026 | Tags: , , , , , | Comments Off on Shiffrin stalks Rast after run one in Kranjska Gora slalom

Shiffrin Erases Deficit to Win Semmering Slalom as Second Run Delivers

Mikaela Shiffrin erased a first-run deficit with the fastest second run of the night to win the Semmering women’s World Cup slalom by 0.09 seconds, surviving a race transformed by improved conditions and 12 lead changes.

By | 2025-12-28T12:58:02-07:00 December 28th, 2025 | Tags: , , , , , , , , | Comments Off on Shiffrin Erases Deficit to Win Semmering Slalom as Second Run Delivers

World Cup Slalom at the Break: Shiffrin in Control, Men Wide Open

At the Christmas break of the pre-Olympic slalom calendar, Mikaela Shiffrin has seized control of the women’s standings while the men’s remains wide open, defined by new winners, deep competition, and constant pressure.

By | 2025-12-26T08:30:49-07:00 December 24th, 2025 | Tags: , , , | Comments Off on World Cup Slalom at the Break: Shiffrin in Control, Men Wide Open

Shiffrin dominates Courchevel night slalom to stay perfect this season

Mikaela Shiffrin crushed the field in the Courchevel night slalom, extending her slalom winning streak as dramatic lead changes and big second-run moves defined the night.

By | 2025-12-16T17:05:42-07:00 December 16th, 2025 | Tags: , , , , , , | Comments Off on Shiffrin dominates Courchevel night slalom to stay perfect this season

Shiffrin’s St. Moritz super-G marks confident first step back into speed.

Mikaela Shiffrin said her return to speed in the St. Moritz super-G delivered exactly what she hoped for: confidence, clarity, and motivation to keep pushing forward during the Olympic season.

By | 2025-12-18T18:40:41-07:00 December 14th, 2025 | Tags: , , | Comments Off on Shiffrin’s St. Moritz super-G marks confident first step back into speed.

St. Moritz Opens Women’s World Cup Speed Season as Olympic Year Begins

The Olympic-season speed tour opens in St. Moritz with two downhills and a super-G — and early contenders will emerge fast as injuries reshape the field.

By | 2025-12-11T15:22:51-07:00 December 10th, 2025 | Tags: , , , | Comments Off on St. Moritz Opens Women’s World Cup Speed Season as Olympic Year Begins

Robinson sets Copper GS pace; five North Americans qualify

Alice Robinson set the pace in the Copper GS first run, with Sara Hector close behind and five North Americans advancing. The chase pack is tight heading into the afternoon.

By | 2025-12-05T06:27:55-07:00 November 29th, 2025 | Tags: , , | Comments Off on Robinson sets Copper GS pace; five North Americans qualify

Shiffrin Dominates Levi Slalom; High Bibs Push Into Top 30

Mikaela Shiffrin opened the Olympic slalom season with a commanding first run in Levi as high-bib racers surged into the top 30. Full results, surprises, and who qualified for run two are inside.

By | 2025-11-15T05:03:56-07:00 November 15th, 2025 | Tags: , , , | Comments Off on Shiffrin Dominates Levi Slalom; High Bibs Push Into Top 30

Scheib Ends Austria’s Drought; Moltzan Second, Shiffrin Fourth in Sölden

Julia Scheib ended Austria’s nine-year women’s GS drought with a home victory in Sölden. Paula Moltzan finished second, Mikaela Shiffrin fourth, and the Stifel U.S. Ski Team dominated — three in the top six and all North Americans in the top 20.

By | 2025-10-30T13:48:58-06:00 October 25th, 2025 | Tags: , , , , , , | Comments Off on Scheib Ends Austria’s Drought; Moltzan Second, Shiffrin Fourth in Sölden

Julia Scheib (AUT) Leads Sölden Giant Slalom as Americans Shine

Austria’s Julia Scheib stormed into the lead after the first run in Sölden’s season-opening giant slalom. The Stifel U.S. Ski Team surged into contention with Paula Moltzan second, Mikaela Shiffrin sixth, and Katie Hensien ninth as three Americans landed inside the top 10.

By | 2025-10-25T05:00:34-06:00 October 25th, 2025 | Tags: , , | Comments Off on Julia Scheib (AUT) Leads Sölden Giant Slalom as Americans Shine

Shiffrin and Macuga Star in “Where Success Meets Success

Mikaela Shiffrin and Lauren Macuga headline Stifel’s new “Where Success Meets Success” campaign, launched as excitement builds for the 2025–26 World Cup season. The creative links athletic drive and business focus, featuring U.S. Ski Team athletes including Shiffrin, Macuga, Alex Ferreira, and Jessie Diggins.

By | 2025-10-24T13:37:54-06:00 October 24th, 2025 | Tags: , , , , , , | Comments Off on Shiffrin and Macuga Star in “Where Success Meets Success

U.S. Women’s GS Depth Sets Up Cortina 2026 Battle

ChatGPT said: With six medal contenders in giant slalom—including Olympic champion Mikaela Shiffrin—and four downhill stars like World Champion Breezy Johnson and comeback legend Lindsey Vonn, the Stifel U.S. Ski Team faces an Olympic selection puzzle ahead of Cortina 2026, where fierce internal competition will make every start spot hard-earned.

By | 2025-07-30T19:50:24-06:00 July 30th, 2025 | Tags: , , , , , , , , , , , | Comments Off on U.S. Women’s GS Depth Sets Up Cortina 2026 Battle

FIS Boosts Prize Money; Brignone, Odermatt Lead World Cup Payouts

FIS approved a prize money increase of up to 20% for all World Cup disciplines starting next season, as top earners from 2024–25 included Switzerland’s Marco Odermatt and Italy’s Federica Brignone. All top three men were Swiss, two of the top three women were Italian, and no Austrians cracked either podium

By | 2025-06-19T15:33:38-06:00 June 13th, 2025 | Tags: , , , , , , | Comments Off on FIS Boosts Prize Money; Brignone, Odermatt Lead World Cup Payouts

From Slopes to Soccer: Mikaela Shiffrin Champions Women’s Sports with Milestone Investment

Mikaela Shiffrin, the greatest alpine ski racer of all time, has seized an investment opportunity beyond the slopes that underscores the advancement of women's sports. The Stifel U.S. Ski Team superstar has joined the ownership group of Denver's expansion team in the National Women’s Soccer League (NWSL). Read more about the milestone investment.

By | 2025-05-06T18:23:39-06:00 May 6th, 2025 | Tags: , , , , , , , , , | Comments Off on From Slopes to Soccer: Mikaela Shiffrin Champions Women’s Sports with Milestone Investment

Fueling Momentum in Race, Atomic Sets the Pace for 25/26 with New Redster Offering and Summer Test Schedule

Following a record-setting season on the world stage, Atomic is charging into summer with championship energy, brand new Redster race product, and a summer test program designed to bring World Cup race performance to the next generation of skiers. Check out the dates and locations of Atomic's 2025 gear testing centers.

By | 2025-05-15T07:27:11-06:00 April 29th, 2025 | Tags: , , , , , , , , | Comments Off on Fueling Momentum in Race, Atomic Sets the Pace for 25/26 with New Redster Offering and Summer Test Schedule

North American Women Step Up in Giant Slalom as Olympic Season Nears

North American women made major gains in World Cup giant slalom this season, with the Stifel U.S. Ski Team finishing second in the Nations Cup GS standings and Alpine Canada Alpin’s Valérie Grenier returning strong. With podiums from Paula Moltzan, breakout performances from Katie Hensien and Britt Richardson, and a growing list of point scorers, both teams look primed for Olympic success in 2026.

By | 2025-04-25T08:41:59-06:00 April 23rd, 2025 | Tags: , , , , , , , , | Comments Off on North American Women Step Up in Giant Slalom as Olympic Season Nears

Mikaela Shiffrin Wins the Stifel World Cup Finals Slalom and Zrinka Ljutić Captures Globe

Exciting final slalom! Zrinka Ljutić clinches the discipline globe and Mikaela Shiffrin achieves her 101st World Cup victory. Read more from the big day!

By | 2025-03-27T14:59:54-06:00 March 27th, 2025 | Tags: , , , , , , , , , , , , , | Comments Off on Mikaela Shiffrin Wins the Stifel World Cup Finals Slalom and Zrinka Ljutić Captures Globe

Mikaela Shiffrin Dominates the First Run of the Stifel World Cup Finals Slalom; Globe Contention Intensifies

Mikaela Shiffrin of the Stifel US Ski Team dominates first run of the Stifel World Cup Finals slalom. Dürr in second and Holdener in 3rd. Globe still on the line!

By | 2025-03-28T07:59:07-06:00 March 27th, 2025 | Tags: , , , , , , , , | Comments Off on Mikaela Shiffrin Dominates the First Run of the Stifel World Cup Finals Slalom; Globe Contention Intensifies

Truppe Wins First World Cup, Austria 1-2 in Åre Slalom, Shiffrin Third

Austria dominated the final regular-season slalom in Åre, with Katharina Truppe securing her first-ever World Cup victory and teammate Katharina Liensberger finishing second in a statement performance. Mikaela Shiffrin rounded out the podium in third, while Paula Moltzan placed sixth, giving the Stifel U.S. Ski Team two top-six finishes. With the World Cup Finals in Sun Valley up next, the stage is set for an intense battle for the season title.

By | 2025-03-15T09:31:01-06:00 March 9th, 2025 | Tags: , , , , , , , , , | Comments Off on Truppe Wins First World Cup, Austria 1-2 in Åre Slalom, Shiffrin Third
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