Industry

Arapahoe Basin opened its 80th winter season Oct. 28, with unlimited access for Ikon Pass and Ikon Base Pass holders new for 2026-27.

From new destinations in North America and Asia to lift upgrades, expanded terrain and snowmaking projects, here’s what Ikon Pass has announced for winter 2026–27.

Suomu, a family-run resort on the Arctic Circle, is becoming a promising early-season destination with reliable snow, FIS terrain, on-site lodging and a flexible approach built around the needs of ski racing teams.

Ikon Pass is adding Madarao Mountain Resort in Japan and Beidahu and Lake Songhua in China for winter 2026–27, expanding its Asian network to 14 destinations.

Alterra Mountain Company will invest more than $350 million across its destinations for 2026–27, including major expansions at Tremblant and Deer Valley.

Why do the world’s best ski racers move so differently? SkiTypes founder Eliot Arnold believes understanding an athlete’s natural motor preferences could change how coaches approach technique, training and performance.

Olympic champion Ester Ledecká has joined the HEAD Worldcup Rebels ahead of the 2026-27 season. The Czech speed specialist brings four World Cup victories, 12 podiums and championship success in both alpine skiing and snowboarding to the HEAD team.

As weather variability and shrinking glacier access create new challenges for summer ski training, more clubs, academies, and national teams are turning to indoor facilities like Norway's SNØ. With race-quality snow, dedicated training lanes, advanced coaching technology, and predictable conditions year-round, SNØ is becoming an increasingly important tool for athlete development and preseason preparation.

The U.S. Ski and Snowboard Hall of Fame will induct its Class of 2025 at Snowbird, Utah, celebrating legends including Kikkan Randall, Lindsey Van, and Todd Richards alongside industry pioneers and innovators.

Ikon Pass prices rise after April 16, with SilverStar Mountain joining the lineup for 2026/27, expanding access across British Columbia.

SHRED. introduces the 2ND SKIN™ Back Protector Lite line, combining ultra-light, ultra-thin design with EN 1621-2 Level 1 certification. Designed for comfort and everyday use, it encourages skiers and riders to wear certified back protection without bulk.

Join Olympian Megan McJames and SYNC Performance for a special Copper World Cup weekend movie night featuring Trailblazer and Rogue Lines—two inspiring films celebrating courage, creativity, and the pursuit of dreams in alpine ski racing.

Ikon Pass and Mikaela Shiffrin are giving ski fans the chance of a lifetime — a trip to St. Moritz, Switzerland, to see the world’s best compete this December. Enter the Ski Hearter: Win Bigger giveaway for your shot at $15,000 in prizes and an unforgettable World Cup experience.

The Ikon Pass community is getting a digital upgrade this winter with the newly enhanced Ikon Pass mobile app, designed to simplify and elevate the mountain experience across 70+ destinations worldwide. With personalized destination pages, real-time stats, 3D maps, seamless payments, and friend tracking, the app makes skiing and riding more connected and effortless than ever.

High above the Arctic Circle, Levi Ski Resort has mastered the art of early-season racing. Through cutting-edge snow farming, community dedication, and a decade of innovation, the Finnish venue continues to deliver world-class conditions for the Levi World Cup—long before winter fully arrives elsewhere.

Winter has officially arrived! The 25/26 Ikon Pass season kicked off as Arapahoe Basin, Colorado, became the first mountain to open its lifts on October 26, 2025. With new destinations in Canada, Europe, and Asia, plus app and on-mountain upgrades, Ikon Pass holders are in for their biggest season yet.

Ikon Pass expands its global footprint into Asia for Winter 25/26, adding nine new destinations across Japan, China, and South Korea. Pass holders can now ski or ride up to 77 days in Asia’s legendary snow at 11 total destinations, including Japan’s Shiga Kogen, China’s Yunding Snow Park, and South Korea’s Mona Yongpyong.

Experience more joy on the slopes this winter with Ikon Pass! Enjoy new lifts, gondolas, terrain expansions, lodges, and enhanced snowmaking across 60+ destinations worldwide—plus two weeks to lock in 25/26 low rates.